Fee Download Restaurant Marketing in the New Economy, by Rory Fatt
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Restaurant Marketing in the New Economy, by Rory Fatt
Fee Download Restaurant Marketing in the New Economy, by Rory Fatt
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If you are a restaurant owner, thinking of becoming a restaurant owner, or have a restaurant owner close to you, you need to read this book NOW! No matter how good your food is, or how great your location is, all your efforts will be in vain without a steady stream of customers...If you want consumers to find out about the restaurant you have created in today's economy... you need Rory Fatt on your side. - David Adjey of Food Network.
In this book Rory doesn't hold back. Get ready to discover:
- Rory's Simple 3 Step Business Building Formula that will help you get more customers, get them back over and over, and spending more when they do!
- Discover what some of the most successful restaurant owners have in common which allows them to grow and profit rapidly even in this down economy. (This one take-away could be that revelation that allows you to do the same!)
- Learn the Top 8 Restaurant Marketing Myths, Mistakes & Blunders that will have the biggest impact on the future profitability and stability of a restaurant. (these could be the very things that will determine if you make it through these challenging times).
- How to SYSTEMIZE Marketing for Measurable Results (no more guessing if your marketing is working the way you think it is!)
- Discover the ONE THING you are NOT doing right now that is closing the door shut on repeat business and costing you hundreds of thousands of dollars in lost revenue.
- Cut the fat and waste out of marketing your business forever!
- In Chapter 11, Rory reveals the simple steps to creating, building and communicating with your list for optimal profit.
- Read 6 REAL Restaurant Success Stories, discover what they did, and how they did it, including actual samples of their marketing campaigns.
- How to start working on your restaurant and less in it, so you too can experience more time with family, friends, and finally ENJOY LIFE instead of having a business that keeps you from it.
It doesn't matter if you are a Small Town, Big City, One Location or Multiple Location establishment, you can EXPLODE your Profits in the next year. This book is the tool to help you achieve ALL of this, and more.
- Sales Rank: #879504 in Books
- Published on: 2012-09-10
- Number of items: 1
- Binding: Paperback
- 171 pages
Review
We started working with Rory Fatt at the end of 2009 and at the time our marketing was basically reactive and not proactive. That all changed with the help of Rory, his staff and the mountains of exceptional ideas we received from them. We have taken control of our future now. We credit Rory with literally turning our lives around. Our business was up over 162% last year and that is continuing this year, as well. We can honestly say that working with Rory was the best single business decision we ever made. --Ann Maxwell Weisbrod, Mark Allens American Kitchen in Peru, Illinois
--Ann Maxwell Weisbrod, Mark Allens American Kitchen in Peru, Illinois
Since working with Rory, I'm seeing $8,000-$10,000 a month in customer growth, out of just three small sandwich shops in mid-Michigan, and I m getting about a $40 return on every dollar I spend. It s just incredible. It s really bringing me the lifestyle I was used to having before the economy crashed, and one that I can look forward to in the future. I ll actually be able to retire now! --Britton Slocum, Jersey Giant Subs in Lansing, Michigan
--Britton Slocum, Jersey Giant Subs in Lansing, Michigan
Rory Fatt is brilliant in helping restaurant owners get the most out of their business and life. He is the Leonardo da Vinci of creative marketing that quickly moves people to higher levels of success and break out of the box to create financial masterpieces in life. If ever there was a restaurant owner who wanted to take their business to the next level easily and quickly, Restaurant Marketing in the New Economy is required reading. --Tim Paulson, Billion-Dollar Success Coach and Author of Love and Grow Rich
--Tim Paulson, Billion-Dollar Success Coach and Author of Love and Grow Rich
About the Author
Author Rory Fatt is the most successful marketing consultant to independent restaurant owners in the world. He has taught over 6,103 restaurant owners his no-nonsense, proven, step-by-step approach to get customers flocking to their restaurants and keep them coming back. His marketing methods have helped his clients double, triple, even quadruple their profits.
Most helpful customer reviews
4 of 5 people found the following review helpful.
WOW! Help for the Independent Restaurant Owner is here. This is it.
By Greg Evans
I wish I had read this book 20 years ago when I first started in the restaurant. I've always said someone should write a book that will really help a restaurant owner. Well this is it! When I read this it really made me want to finish and get to work on my restaurant. That was it. I had been working (or should I say surviving)in my reaturant for 20 years. I was operating old school. I thought good food brought and kept cusomers. This book is about so much more. There were lots ideas and ways to make your restaurant better, your sales better, profits better and most of all have control of my life finally. And it wasn't even complicated. It's all actually pretty simple. I'll do more in the next 3 years than i did in the past 20. It's so nice to have a plan to make my restaurant profitable and my life enjoyable. Reading this book was like getting a complete set of encyclopedias on the restaurant business but in only one easy to read and understand book. I was done with it in 4 days. I can think of so many restaurantuers that need to read this.
2 of 2 people found the following review helpful.
It's more like a bunch of Ads marketed as a book..Don't want to be too harsh, but I'm extremely disappointed.
By Ron
Halfway into the book, and still haven't learned anything. Author goes off randomly, often goes on and on about useless & pointless things.
Had to actually FORCE myself to finish the book, if you could call it that..it's more like a bunch of Ads marketed as a book..
with stories & anecdotes inserted in between.
He advertises his services & other products constantly through out the book. Delivers almost no value, extremely general & barely delivers useful information,,
Don't want to be too harsh, but I'm extremely disappointed.
4 of 5 people found the following review helpful.
Fabulous!! Don't spend a dime more on marketing until you have read this!
By Bent Hansen
This is an entirely readable and straight forward book about restaurant marketing. Using specific examples and case studies, Rory explains the "why" and the "how" to marketing your restaurant. If you are spending ANY money at all on marketing, you really should read this book before you spend any more. My favorite part explains why customers are not created equal and shows how to identify your best customers and get more of them. This is NOT an esoteric book on marketing theory or case studies of national brand marketing (if you are looking for this, you need to buy a different book.) This is a book with REAL WORLD examples and ideas that are tested and proven. The things in this book can actually be easily implemented without a dedicated marketing department and will bring results.
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